
Our
Story
HerPath isn’t just a business — it’s a shared journey decades in the making.
We’re Anja and Tina, two longtime friends who met in high school in Germany and both moved to the U.S. in our twenties, wide-eyed and early in our careers. Our paths took different turns — one of us climbing to the top of the corporate world, the other navigating life as a working mom raising a family. We lived through it all: ambition, burnout, reinvention, heartbreak, growth. And now, we’re turning that lived experience into something bigger than us — a guide, a sisterhood, a spark of possibility for women everywhere.
HerPath was born from what we needed most and couldn’t always find: honest tools, clear guidance, and real-life support for women at every turn — whether you’re building your career, rewriting your money story, breaking patterns that no longer serve you, or asking, “What’s next?”
We’ve lived the questions. And now, we’re here to walk beside you as you answer your own — with clarity, courage, and a touch of fire.
This is your path. Let’s make it powerful.
